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6 Online Event Ideas That Can Help Boost Your Brand

Oreed

As the technology that connects us continues to evolve, so does the way we do business. Online events are on the rise and will continue to gain popularity in the future as well.

Are you planning a conference or event soon? If so, you'll want to consider some of these online event ideas. Not only are they a great way to promote your event, but they can also help boost your brand. Plus, they're relatively easy to set up and manage, so you won't have to worry about any heavy lifting. 

So what are you waiting for? Check out these six online event ideas and see which ones might be a good fit for your brand! Let’s dive right into the online event ideas to help you make the most of your upcoming event.

What is an Online Event?

An online event is a type of event that takes place entirely or partially online. Online events can include webinars, virtual conferences, and virtual meetings. They can be live or recorded and can be accessed from anywhere in the world with an internet connection. 

Why are Online Events Gaining Popularity?

Online events have become a hot trend in recent years, and for good reason. Online events are something that many businesses are starting to embrace as a way to connect with their customers. They allow businesses to interact directly with their audience and learn about what matters most to them. 

By hosting an event, you can create a space where your customers feel comfortable sharing their thoughts and feelings. You can also use online events as a way to test new products or services, and gather feedback from your audience before releasing them publicly.

In addition, online events offer businesses the opportunity to build relationships with potential clients or partners in a more informal setting. This type of connection is valuable because it creates trust between brands and consumers. 

Not only do online events allow businesses to market themselves; but they also provide an outlet for frustrated customers who may not have had the chance to speak up otherwise!

There are many benefits associated with hosting an online event: increased brand awareness, better customer retention rates, decreased marketing costs, and greater product innovation opportunities. So why wait? Start planning your next event today!

Six Online Event Ideas to Scale Your Brand’s Growth

Whether you're a startup just starting to grow your brand or an established business looking to take your growth to the next level, events can play a pivotal role. 

By hosting an event, you're able to connect with new customers, build relationships, and generate leads - all while promoting your brand and generating positive publicity. 

In this section, we outline six online event ideas that will help you scale your brand's growth. Ready to get started? Let's go!

1. Create Illustrations

There are many online event ideas that you can use to engage your audience. One great idea is to create real-time illustrations. This can be done by using a digital pen and tablet or even just your computer mouse.

Creating illustrations in real time can help to add a personal touch to your online event and make it more engaging for your audience. It also allows you to show off your creative skills and add some visual interest to the event. If you are not an artist, don't worry! There are plenty of tutorials available online that can help you get started.

So, if you're looking for ways to make your next online event more engaging, consider adding some real-time illustrations. It's a great way to add a personal touch and show off your creativity.

2. Add Gamification

If you're looking to add a little extra excitement and engagement to your online events, consider gamification! It is one of the best virtual event ideas that boost engagement rates. Gamification is the process of incorporating game-like elements into non-game activities, and it can be a great way to add some fun and competition to your event. 

Oreed's online event software is packed with gamification features that make your online events more fun. With our easy-to-use interface, you can add games and other interactive elements to your event to keep participants engaged throughout the live event.

3. Personalize Your Event

With the vast majority of people now living their lives online, it's no surprise that businesses are looking for ways to boost their brands through online events. One way to do this is to personalize your event according to your audience. By tailoring your event specifically for your target audience, you can not only capture their attention but also ensure that they have a positive experience that leaves them wanting more.

Oreed is one of the best online event platforms that enables hosts to personalize their events according to the target audience. By accessing centralized audience data, including their demographics, Oreed makes it easy to identify the best way to personalize each event. This not only saves time and energy but also results in a more successful event that leaves a lasting impression.

4. Generate AI-Based Connection Recommendations

As the world increasingly moves online, so too do many events and gatherings. While this presents some obvious challenges, it also opens up new opportunities – particularly when it comes to using AI to generate recommendations.

For example, let's say you're planning a virtual event. Using AI-based recommendations, you can find other events or connections that might be of interest to your attendees and suggest them as potential connections. This could help create a more diverse and interesting event for everyone involved.

Are you looking for a way to generate recommendations for your event and scale your growth? If so, you should consider using Oreed's online event software. With this software, you can generate automated recommendations for your event and build your event accordingly.

5. Give Virtual Swag Bags

If you're looking for a way to boost your brand’s growth, consider giving out virtual swag bags to attendees during your online event. This is a great way to show your appreciation for their participation and also promote your event to a wider audience. Plus, it's a fun way to get people excited about attending your event!

There are a few things to keep in mind when creating your virtual swag bags. 

  • Make sure the items you include are relevant to your event's theme and audience. 
  • Try to find items that are unique and not easily found elsewhere.
  • Finally, don't forget to include a call-to-action so people know how to redeem their swag bag.

By following these tips, you can create virtual swag bags that will help boost your online event's growth and also show your attendees how much you appreciate their participation.

6. Design an Exciting Theme

When it comes to creating an exciting theme for your virtual event, think outside the box! Don't be afraid to get creative and really have fun with it. After all, your goal is to grow your brand and attract new attendees. 

Some tips for choosing a theme for your virtual event include:

  • Pick a theme that reflects the goals of your event.
  • Consider the interests of your target audience.
  • Make sure the theme is appropriate for the tone of your event. 
  • Keep it simple – too many elements can be overwhelming for the attendees.
  • Test out the theme before the event to ensure it works well.

Some great online event ideas to consider include incorporating a unique theme that ties in with your brand identity. You can also use engaging visuals and interactive elements to bring your theme to life. And don't forget to promote your event beforehand so that people know what to expect. 

Why Choose Oreed for Online Events to Boost Your Brand?

Are you looking for an online event-hosting platform that can help you manage your virtual event from start to finish? If so, then you should definitely check out Oreed

Oreed’s Unparalleled Features

Oreed is one of the best online event platforms that offers a plethora of features and tools to help you plan, promote, and execute your event flawlessly.

  • Online attendees registration
  • Digital payment processing
  • Gamification 
  • Recorded event activity
  • 360-degree user understanding
  • Reporting and analytics

Oreed provides access to centralized attendees' data that enables hosts to design their events according to the target audience and leverage data for effective marketing post-event. This is a powerful tool that can help you create a more successful event by understanding your attendees better and making sure your marketing efforts are targeted and effective.

With Oreed, you'll have access to event analytics and reporting post-event, so you can see what worked well and what could be improved upon. This information will be invaluable in helping you plan future events that are even more successful.

So, what are you waiting for? Promote lifelong learning through Oreed by experiencing the most powerful all-in-one training and development intelligent platform that streamlines all your organisation's learning, training and development activities in one place. Book a demo today and see how we can take your event to the next level.

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