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5 Virtual Event Trends That Are Likely to Stick Around

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With technology being so omnipresent, it's no wonder that more and more organizations are moving their events online. From networking opportunities to learning new skills, events are a great way to build relationships and expand your knowledge. 

Virtual events are becoming increasingly popular. In fact, there are now so many of them that it's hard to keep track of them all! That's why we've put together this list of 5 virtual event trends that are likely to stick around. Whether it's live streaming, interactive events, or even 360-degree video, these technologies are helping organizers and participants connect in ways never before possible. So if you're planning an event, be sure to take these event trends into account!

Virtual Events are Taking Over the World

woman attending a virtual event on a desktop

Virtual events are a booming business these days. They offer businesses and individuals the opportunity to connect with like-minded people from all over the globe, without having to leave their homes or spend expensive travel costs.

There are several types of virtual events that businesses can use for marketing purposes, such as webinars, video conferences, group conversations, and social media chats. These events allow companies to target specific audiences with relevant content and products, build relationships with potential customers or clients, and increase brand awareness.

Why are Virtual Events on the Rise?

Virtual events have become the latest emerging trend in the business world, and for a good reason. They offer a number of benefits that can help businesses reach their marketing and sales goals.

  1. First and foremost, virtual events are cost-effective. They don't require any special equipment or facilities, which makes them easy to set up and manage. And because they're virtual, businesses can hold them anywhere in the world - at any time!
  2. They also provide a sense of convenience for participants. Most virtual event platforms allow attendees to join remotely from just about anywhere in the world, so there is no need to miss out on important meetings or commitments due to travel constraints.
  3. Finally, virtual events offer an immersive experience that can really boost brand awareness and loyalty among your target audience. Participants feel like they are part of the event itself - which encourages them to evangelize your brand outside of it as well!

So far, these three factors seem to be what have driven the growth of virtual events most effectively. With so many unique trends available today, it's hard not to find one that suits your specific needs and objectives perfectly!

Top Five Virtual Event Trends That Are Here to Stay

virtual event equipment

It's no secret that virtual events are becoming increasingly popular. With the ability to hold events virtually anywhere in the world, organizers are finding new and innovative ways to engage their attendees. 

In this section, we'll take a look at five of the most popular virtual event trends, and explain why they're staying popular. So whether you're planning your next event or just curious about what's hot on the virtual event scene, read on to find the most distinctive event trends.

1. Machine Learning

Virtual events are a great way to get your brand in front of new and potential customers. However, it can be difficult to stand out from the crowd. That's where machine learning comes in!

Machine learning is a subset of AI that uses algorithms to learn on its own. This means that it can automatically improve upon its performance over time, without being explicitly programmed. This technology is an emerging trend that has been used by virtual event planners for years to create more personal experiences for their attendees. 

Here are a few examples of how machine learning can help you with your work as a virtual event planner:

  • Automating ticketing and registration processes

Machine Learning algorithms can be trained to recognize patterns in customer data and automatically process tickets and registrations. This way, you don't have to spend time manually processing these transactions.

  • Enhancing lead management

Using machine learning algorithms, you can identify high-value leads and contact them more frequently via email or voicemail notifications. This helps increase conversion rates and boost sales overall.

  • Predicting demand for events

By analyzing past events' performance, you can anticipate how much attendance will be for upcoming events - this allows you to plan appropriately for seating capacity and other related concerns.

With Oreed’s event management platform, you get all of the above-mentioned features on a centralized platform. From online ticketing to analyzing performance, Oreed makes it all easier for virtual events.

2. Artificial Intelligence

Virtual event stats show that AI is quickly becoming a staple in the world of virtual events. There's no doubt that artificial intelligence (AI) is playing an increasingly important role in the world of virtual events. From live event content moderation to customer service, AI has become a vital part of virtually every facet of this industry. In fact, many experts believe that within the next decade, AI will completely reshape how we conduct virtual events.

Artificial intelligence algorithms offer powerful ways to analyze virtual event data and search for patterns that would otherwise go unnoticed. This information could then form the basis for targeted marketing campaigns for virtual events. 

It can help moderators rapidly identify and remove inappropriate or offensive content from live streams and online channels. This technology eliminates the need for human moderators, saving time and money while ensuring quality control protocols are followed. 

3. High-Quality Streams

Video streaming is the new normal, and virtual events are no exception. In fact, high-quality video streams are one of the most important factors for success when it comes to virtual events.

Not only does a good stream make it easier for attendees to stay engaged with your event, but it also gives them a better overall experience. 

Good video quality makes participants feel like they're part of the event rather than watching from afar. It also allows organizers to generate more leads and sell more tickets – two things that are critical for sustainability and growth in the current market environment.

4. Increased Analytics Measurement

Data-driven results are one of the most important trends in virtual events today. Executives and managers now understand that just because something is traditional, it doesn't mean it's always effective. In fact, many times old ways of doing things can actually hold back organizations from achieving their goals.

With this in mind, virtual events that rely on analytics have a higher success rate than traditional events. This is because they allow businesses to see exactly what works and what doesn't work within their specific industry or market segment. Then, they can make changes accordingly to ensure maximum results for their attendees (and themselves). 

At Oreed, we provide our clients with event analytics to help them analyze their performance and decide their future path accordingly. Once you have access to analytics, you don’t have to rely on guesswork to make your virtual event decisions.

5. Remote Presenters

Remote presenting has been growing in popularity over the past few years, as people increasingly want to attend events from anywhere in the world. Virtual event organizers can now choose to offer remote presentation services as an added service, or use this technology to surprise and delight attendees with live presentations during conference sessions and workshops.

As virtual events continue their rapid growth across industries, there is no doubt that remote presenting will become even more common at future events. With Oreed, you can host your virtual events from anywhere in the world and have a smooth experience with zero technical glitches.

Host Your Upcoming Virtual Event With Oreed

Oreed logo

If you're looking for a way to host your upcoming virtual event with ease, Oreed is the perfect solution. We offer an easy-to-use event management platform that will make planning and hosting your event a breeze. With our platform, you'll have everything you need to manage all aspects of the event from start to finish.

Here’s all you get if you partner with Oreed:

  1. You can register attendees online and track the total number of attendees. This is a great way to ensure that your event is running smoothly and to keep tabs on how many people are actually attending.
  2. Oreed gives you access to centralized attendees' data and 360-degree user understanding to personalize your event according to your attendees. This allows you to create highly personalized experiences for each and every one of your guests.
  3. You can easily gather post-event analytics to gauge your virtual event performance and make the right improvements in future.

Hosting a virtual event can be an exciting and informative experience for your attendees. However, it can also be challenging to create a truly engaging event that meets everyone's needs. That's where Oreed comes in! With our platform, you can customize your event according to the interests of your attendees and create a personalized experience for everyone. So, what are you waiting for? Promote lifelong learning through Oreed by experiencing the most powerful all-in-one training and development intelligent platform that streamlines all your organisation's learning, training and development activities in one place. Contact us today for more details.

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